Bath-based integrated marketing firm The Agency has been named as the UK’s number one independent agency for the second year running.
It tops the ‘independent elite agency’ category for firms employing fewer than 25 staff in The Drum magazine’s respected annual national agency census. Its success last year was the first time an agency based outside London had claimed the top slot.
The census table is based on research conducted in partnership with the prestigious Recommended Agency Register, which ranks agencies' success on three metrics – financial performance, client satisfaction and peer recommendations.
The census highlights those with the best average rankings across all three, earning them the coveted ‘elite’ status.
The Agency managing director Sammy Mansourpour said: “We’re absolutely delighted to have been awarded the UK’s number one small independent agency. The census is so much more meaningful than awards because peer review, client review and financial performance are all participating factors in its assessment.
“The fact it has come for the second year in a row is even more unexpected, but testament to the hard work and dedication of our people and our client partners.”
The Agency’s creative team has also gained a record number of nominations in The Drum’s annual Chip Shop Creative Awards, with their work shortlisted in five categories.
The achievements follow a wave of recent awards success for The Agency, including the top award for Strategic Thinking at last month’s prestigious RAR awards, which are based entirely on client reviews, feedback and ratings.
The Agency is one of the UK’s fastest growing integrated planning, creative, technology, PR and media agencies. It has considerable experience in the food and drink, automotive, retail, pharmaceutical, financial, FMCG (fast-moving consumer goods) and gaming sectors and works with clients such as The AA, BSM, Bristol Council, Del Monte, Welsh Lamb Promotion and the Startup Loans Company.
Pictured: The Agency team celebrate being named the UK's top independent elite agency
