Why are public sector logos (and, by extension, their brands), so awful? The latest Brand Soup blog compares the likes of the Government’s Gangmasters Licensing Authority, Vehicle and Operator Services Agency and Health & Safety Executive with private firms’ logos – and finds them sadly lacking. What should the pen pushers in Whitehall –...
Bath is now firmly on the fashion industry map, organisers of Bath in Fashion have said as they take stock of this year’s event. Some 150 businesses collaborated to enhance Bath’s status as a fashion capital during Bath in Fashion, which ended last weekend. The week-long programme included exhibitions, talks, catwalks and workshops as...
Bath in Fashion’s designer catwalk will be the showcase for some of Britain’s top designers tomorrow as the festival’s first week draws to a close. Staged at the Assembly Rooms and sponsored by Mallory, the event promises to be one of the highlights of Bath in Fashion. Alongside the crème of Bath’s fashion boutiques,...
Charities and not-for-profit organisations could win a year’s digital marketing support worth almost £10,000 in a competition staged by social media marketing company Noisy Little Monkey. Each organisation that enters the aptly-named Big Noise for a Good Cause gets its own ‘page’ on the Noisy Little Monkey website which includes a statement on why...
Top names in the fashion industry were out in force this week as Bath in Fashion got into full swing – with one of the high points so far the opening of a special exhibition highlighting the work of the ground-breaking fashion photographer Norman Parkinson. Internationally-renowned fashion designer Roland Mouret curated the exhibition at...
Bath branding agency The House has been appointed by SACO (The Serviced Apartment Company) to undertake a brand development programme. The House's appointment, following a five-way agency chemistry and brand process review handled by interior space planning consultancy Design Partnership, marks the next stage in SACO’s ambitious growth plans. Bristol-based SACO is one of...
A £100,000 national marketing campaign focusing on Bath’s unique heritage and its range of spring festivals has been launched. Featuring a series of powerful images aimed at enticing visitors to the city from across the UK, the campaign will run in national newspapers and websites for the next two months. It forms a central...
Some of the biggest names in the fashion industry will descend on Bath later this week as final preparations get underway for the city’s fourth annual Bath in Fashion festival. More than 100 businesses – supporting everything from catwalk shows to shopping promotions – are expected to be involved, leading organisers to say this...
Fed up with flip charts, PowerPoint and pie diagrams? Bath Business News is presenting an antidote to business seminars as part of Bath Comedy Festival. This free and unique event is for anyone who has ever dozed off during a motivational seminar. Or been late for a time management session. Chippenham-based performance coach, leadership...
Good design in the built environment is the theme of a Creative Bath talk presented by Gavin Thompson, head of strategic development at Bath-based design engineers Buro Happold. Titled Design Matters – Integrated Visions, the talk will use the stories behind projects which range from small sculptural installations through to the 2012 Olympics. The...
