Bath area marketing professionals can hear why brands need less creativity and more logic at top-level meeting staged by Bath & Bristol Marketing Network. Elise Craft, strategy consultant at top London agency Smith & Milton, will deliver an engaging and valuable session on brands for anyone involved in marketing who would like to improve...
PR agencies in the West are being invited to hire trainees through a new apprentice scheme that aims to widen the intake of young people to the profession. Traditionally those taking up a career in public relations have tended to be graduates. But a new initiative launched by the PRCA (Public Relations Consultants Association)...
TheAgency, the fast-growing Bath communications specialist, has appointed Matt Rees as planning director. Matt joins from the Bristol office of brand-building, event management, training and PR agency Bray Leino, where he was also planning director. TheAgency’s first quarter revenue figures showed exponential growth in excess of 300% and partner Amy Stobie said more was...
The South West’s first dedicated media make up school is to be launched in Bath next month by one of the industry’s top professionals. Melanie Crump, who was born and raised locally, chose the city to launch Bath Academy of Media MakeUp (BAMM) to offer training in the type of specialist skills and techniques...
Digital revenue has shot up by 30% at Future, the Bath-based magazine and digital publishers, as consumers increasingly used their iPads and other tablets to read its products. The group said today it sold more than 1.7m copies of its titles through Apple’s Newsstand since its launch last October. However, the third-quarter rise in...
The shortlist for the region’s top public relations awards has been revealed with some of the West’s top PR agencies competing for the 2012 West of England CIPR PRide Awards. The winners will be announced at a glittering ceremony and dinner on November 9 at the Grand Hotel, Bristol. CIPR chief executive Jane Wilson...
Award-winning Bath PR agency Geometry is in the running for more accolades after receiving a hat-trick of nominations for the region’s top communications awards. Geometry’s Axe the Pasty Tax campaign has been nominated for two awards in the Chartered Institute of Public Relations (CIPR) West of England PRide Awards, while a campaign for Bath...
Design company Superior Creative has invested £2m in a purpose-built design studio and in increasing its litho, digital and inkjet printing capacity – the latest move at the firm supported by Barclays. The bank has backed Melksham-based Superior since it was acquired in a management buy-out and re-launched in 2005. A team of finance...
InterCasino, one of the pioneers of online casino gaming, has appointed Bath-based communications specialists TheAgency to research, plan and create its new brand proposition and global advertising campaigns. Aimed at attracting new players and nurturing existing ones, the audience research was carried out in seven countries, spanning Europe, East Asia and North America. Based...
Tech-focused Bath public relations agency Media Safari has won new accounts to provide PR and social media campaigns for a cloud security provider and a free-to-play Twitter-based fantasy stock exchange. The work bolsters Media Safari’s Technology in Business (B2B tech PR) and Technology at Home (B2C tech PR) divisions. Media Safari has extended its...
