Bath-based housing and support organisation Curo has been named as the most digitally engaged housing association in the West of England.
Curo, which manages 12,000 homes, was the highest climber on the annual Connected Housing index, rising 60 places to rank 13th in the whole of the UK and first in the region.
The survey, conducted by Visceral Business, tracks the digital progress of 235 housing organisations in the UK from 2012. 
It studies digital activity across social media and digital communications, the design of digital services and the networked strength of each organisation.
Curo head of communications Rebecca Chapman said: “This is a vital element of our identity as a modern, customer-focussed business.
“We’ve developed the digital channels that our customers like; they now have more choice over how they want to connect with us, including Facebook, Twitter and live chat, as well as more traditional routes like email, text or through our smartphone-friendly website.”
Visceral Business managing partner Anne McCrossan added: “Congratulations to Curo on this performance; it’s a clear result of their work over the past 12 months, which has taken them to the next stage in their digital offer. The business is focussed on expanding its reach as it moves into a more commercial environment. A great example of a well thought-out strategy; the story is in the numbers.”
Curo, a not-for-profit housing and support organisation providing affordable homes and high quality care and support services across the West of England, is also shortlisted for the national UK Customer Satisfaction Awards, run by the Institute for Customer Service and due to be announced at a ceremony in London on March 3.
